Modernize Retail Communication

Combat retail transformation — streamline communication to boost revenue, improve productivity and deliver the seamless omnichannel experience consumers expect.

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Talk to our solution experts to find out how unified communication fits into your retail operation.

Combating retail's new normal

The retail industry has - and continues to - undergo major transformation due to advancing technology, and an increasing demand for seamless, "omnichannel" shopping experiences.

Axing traditional models and investing heavily in customer-centric omnichannel strategy and the technology that drives these experiences has become essential for survival.

Despite this shift, a significant gap still remains between the perceived importance and successful execution of omnichannel strategy.

Success through unified communication

Execution of a seamless experience across retail channels is complex in more ways than one, but one of the core components of success is modern retail communication. This is where unified communications or (UC) meets your omnichannel strategy.

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Retail Scanner

Seamless communication that simply works

Enable modern communication on your existing devices. Our retail communication solution is compatible with iOS and Android devices, as well as a broad range of scanning device manufacturers.
Improve productivity and elevate customer experiences while saving money
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Future-friendly experiences

Unify communication to deliver connected, consistent experiences for both shoppers and store associates. Save associate time and maximize sales with increased associate mobility and enhance customer experiences by eliminating path-to-purchase pain points (ie. long wait times.)  

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Omnichannel starts from within

Internal silos are the silent killer of your omnichannel dreams. For a multi-channel strategy to work, seamless communication has to exist among the channels. From head office to distribution, in-store staff, and more - deploying a UC solution enables streamlined communication among all your channels. 

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Bottom line beneficial 

 Operational cost savings, improved staff/vendor productivity, and better service are just a few benefits of implementing a cloud-based UC solution. Collectively, the reduced costs and increased revenue potential amounts to a healthy bottom line, and a happy CFO.  

"60% of shoppers say that store associates who use mobile devices for customer assistance improve their shopping experience."
- Zebra Shopper Study 2018
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Recommended Resources
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Webinar: Enrich Shopper Experiences & Handheld Device ROI with Integrated Communications

How can retailers become agile and quick-moving while facing fierce competition? Co-presented by industry leaders Honeywell and CounterPath, this webinar highlights how voice and messaging solutions when integrated with handheld computing devices improves communication, employee productivity and the customer experience.

 

WATCH NOW

 

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Case Study: National “Big Box” Store Deploys Bria Mobile Solution for Scanning Devices

In order to meet the requirements of a national retail “big box” store, CounterPath, a global provider of secure Unified Communication solutions, developed custom Bria Mobile and Stretto Platform solution to help store associates sell more, improve the customer experience and create business efficiencies.

 

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